Business Partners 2018-09-19T21:20:58+00:00

Business Partners

  • You know that partnering with unique professionals of like mind, diverse but compatible skills is the key to your business growth. Yet how do you make the right choice of personality and skill?

  • You’re used to running the show how to step aside, build trust and allow others to perform?

  • You’ve got some younger employees who have succession as a goal. How do you successfully train and step back to allow them to succeed?

  • Challenged with multiples generations in the office, you and your business partners need to come together.

  • Developing contracts and agreements for the long haul brings a need for communication and strategic planning. How do you do this in a safe manner that builds trust, confidence, and accountability?

  • You are gun shy. You’ve talked partnering too soon with someone and it back fired. It wasn’t a right fit. How do you move forward more appropriately and successfully?

Business partnership has a lasting impact on how and where a business will grow. It’s where two (or more) brains are better than one, yet it takes clarity and communication to make it work. All parties understanding their responsibilities, fulfilling the expectations of the mutually agreed upon objectives for growing the business. Establishing processes to maximize each other’s strengths, focusing on commonalities in values, and shared visions for business outcomes creates a foundation of trust from which to grow.

It’s all too easy to focus on the work, the clients, and the nuts and bolts of the business. But business partnerships require attention—at each stage— to ensure the success and outcomes. Deciding if you should partner and how, are critical Choice Points. Then strategically coming together, implementing and regularly pausing to re-evaluate and re-vision together drives success.

When we clarify values, share visions, plan strategically and implement consistently, you achieve your goals and successfully build your business together.

As the business grows and evolves, so should your partnership. Responsibilities may change, work-styles may start to differ, and communication between you or with a growing company of employees may sometimes be a challenge. When we strategically approach each Choice Point you acquire the skills and put right processes in place to weather these changes. Choice Point strategies help you to grow in a mutual direction as partners.

When a partnership has sound processes and feels fulfilling, you could very well be in business together for years. Anticipating and developing strategies in light of offers of buy-out or merger become important. The same can be said for growth and transitions in staff and leadership. Integrating next generations and moving to next stages goes more smoothly with established exit strategies or succession plans.   

Figuring out how to bring unique individuals together in a successful business partnership is the goal. Because when things are going well, there’s an almost indescribable energy. And when things are going well between you, it carries throughout your organization and all relationships. Together you create better. You communicate better. You work better. You play better. You just do it all better.


Values identification
Strengths assessment
Vision unification
Partnership options
Partner selection
Strategic Planning
Long-Term Goals


Strategic planning
Responsibility allocation
Developmental strategies
Communication issues
Work-style differences
Conflict management
Generational uniqueness
Course Corrections


Future Financial Plans
Mergers & Acquisitions
Succession planning
Exit strategies
Leadership transitions
Personal Partnering Support
Family Discussions
Re-Visioning Life After Exit
Communication Assistance
Owner Transition Support

Success Stories

I have been working with Jan for the past few years on a one-on-one basis to tackle some specific communication and leadership issues in my professional career. Jan has acted as my personal coach on dozens of challenges as our company has grown from 7 employees to more than 50 over the past three years. With her direction and insight, I have developed new leadership muscles that have enabled me to work more efficiently. Jan has also been an instrumental partner in my pursuit to align my professional and personal goals. The overall result is that I am a happier person and a more effective leader.

On a more personal note, Jan is simply a fabulous person to work with. She is insightful, direct and compassionate. Her suggestions and insights are well-grounded and she has a great sense of humor (which is a requirement for anyone I work with). It has been a great pleasure to learn with her and I consider my consulting time with Jan to be one of the most important development tools I have in my life. I have recommended her services to many of my associates with great success and will continue to do so.

JL, Co-Owner of a Couple Owned and Operated Business

Jan has been an invaluable resource to grow, define, and sharpen our (family) business. She is supportive, intuitive, clear, and creative. She has helped us vastly improve our hiring, employee management, and risk management processes, often with simple, creative strategies that make a big positive impact. She’s also helped us step back and look at the Big Picture, further defining our (business’s) mission, values, and visioning for the future, and then grounding that vision in the present. Her blending of the practical improvement of systems with the creative visioning for the future has been an inspiring part of our work with her. With Jan’s help, we’ve been able to move our business forward without sacrificing our quality of life and partnering goals.

L.F. and A.C. , Couple and Business Co-Owners

As owner of a small service company that has operated on a day-to-day basis for a number of years, there had been a lack of direction and focus – aside from the monthly budget and the immediate problems before us.

Working with Jan Hoistad has helped me tremendously in three different areas: clarifying my role as leader, planning in a realistic but wide ranging fashion and creating an exciting vision of what possibilities are on the horizon for our business. She has been patient, creative and a great help in moving a ‘stuck’ enterprise forward.

T. M., Owner of a small company providing services for seniors

Jan Hoistad is a creative powerhouse. She can quickly identify key issues and guide people to find innovative solutions that move business forward. I have worked with Jan many times over the past ten years and I always leave our meetings filled with ideas I can put into action immediately.

J.F., Author, Speaker, Business Owner

Jan’s expertise, professionalism, creativity and warmth are a powerfully effective combination. She can “size up” a situation very quickly and she knows so much about so many things that she has ideas what to do about it. I always go to Jan if I get stuck. She has had a profound impact on my personal and professional life over the past 25 years. I never hesitate to recommend her services.

T.F.A., Business Owner
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